{"id":27393,"date":"2019-10-17T03:00:21","date_gmt":"2019-10-17T01:00:21","guid":{"rendered":"https:\/\/www.cde.ual.es\/?p=27393"},"modified":"2019-10-16T11:33:15","modified_gmt":"2019-10-16T09:33:15","slug":"private-buses-join-the-sharing-economy","status":"publish","type":"post","link":"https:\/\/www.cde.ual.es\/en\/private-buses-join-the-sharing-economy\/","title":{"rendered":"Private buses join the sharing economy"},"content":{"rendered":"<div class=\"teaser-text\">\n<p><em><strong>The EU-funded BUSUP project is a personalised, shared corporate bus service, ideal for companies located in places where traditional public transport does not arrive.<\/strong><\/em><\/p>\n<\/div>\n<p><a href=\"https:\/\/www.cde.ual.es\/wp-content\/uploads\/2019\/10\/bus-2460482_1920.jpg\"><img decoding=\"async\" class=\"size-medium wp-image-27387 aligncenter\" src=\"https:\/\/www.cde.ual.es\/wp-content\/uploads\/2019\/10\/bus-2460482_1920-300x225.jpg\" alt=\"autob\u00fas, bus, transporte\" width=\"300\" height=\"225\" srcset=\"https:\/\/www.cde.ual.es\/wp-content\/uploads\/2019\/10\/bus-2460482_1920-300x225.jpg 300w, https:\/\/www.cde.ual.es\/wp-content\/uploads\/2019\/10\/bus-2460482_1920-768x576.jpg 768w, https:\/\/www.cde.ual.es\/wp-content\/uploads\/2019\/10\/bus-2460482_1920-1024x768.jpg 1024w, https:\/\/www.cde.ual.es\/wp-content\/uploads\/2019\/10\/bus-2460482_1920.jpg 1920w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<div>\n<p>With the appearance of new mobility services, millennials have shifted from car ownership to car use (i.e. car-sharing), ridesharing (i.e. Blablacar), and ride hailing (i.e. Uber). As a consequence, corporations located in Greater Metropolitan Areas (GMAs), where public transportation is limited, are struggling to attract talented young people who prefer to live in the city centre and refuse to commute if no direct mobility solution is available. The EU-funded BUSUP project solves this current problem.<\/p>\n<\/div>\n<div>\n<h3 class=\"auto-height articles-section-title\">What is BUSUP?<\/h3>\n<p>The bus is the most affordable and sustainable public transport and the BUSUP project\u00a0 promotes its use together with the importance of today\u2019s shared economy. The result is BUSUP, a personalised, shared corporate bus service.<\/p>\n<p class=\"general-text\"><em>\u201cBUSUP was created to provide a smart, medium-distance travel solution for corporations located in under-served suburbs and exurbs,\u201d says Eva Romagosa, the project\u2019s co-founder and Chief Innovation Officer. \u201cWe help these corporations solve their talent attraction and retention problems by offering the opportunity to join a network of private corporate buses, shared with other nearby companies, that they can use to provide employees with a sustainable and cost-effective commuting solution.\u201d<\/em><\/p>\n<p>Every participating company has a personalised web booking platform where their employees can register, request a route, and book their monthly passes. Based on the data provided by the employees, the BUSUP algorithm identifies the optimal routes to maximise the offer and minimise the costs. Moreover, BUSUP users can track the bus\u2019s location via an intuitive, easy-to-use application. Similar to a ride-sharing service like Uber and Lyft, BUSUP does not own the buses, but instead partners with high-quality local bus operators that provide the services for their clients.<\/p>\n<p class=\"general-text\">Una de las caracter\u00edsticas m\u00e1s innovadoras de la plataforma de BUSUP es que las empresas pueden compartir los costes de los trayectos, no solo con otras empresas cercanas, sino tambi\u00e9n con sus empleados. Romagosa comenta: <em>\u00abAlgunos de nuestros clientes opinan que es importante que los empleados se responsabilicen de una parte de los costes para que valoren el servicio y se den de baja cuando no lo est\u00e9n usando\u00bb<\/em>.<\/p>\n<p>One of the most innovative features of BUSUP\u00a0 is that corporations can share the costs of the routes not only with nearby companies, but also with their employees. <em>\u201cSome of our clients believe employees should be responsible for part of the costs so they value the service and unsubscribe when they are not actually using it,\u201d<\/em> explains Romagosa.<\/p>\n<p class=\"general-text\">Seg\u00fan Romagosa, <em>\u00abLa soluci\u00f3n de BUSUP permite que nuestros clientes mejoren sus estrategias de atracci\u00f3n y retenci\u00f3n de talento, rebajen el coste de los desplazamientos a la mitad y reduzcan de manera significativa su huella de carbono\u00bb.<\/em><\/p>\n<div class=\"ng-star-inserted\">\n<p class=\"general-text ng-star-inserted\">According to Romagosa,<em>\u201cThe BUSUP solution helps our clients improve their talent attraction and retention strategies, cut their mobility costs in half, and significantly reduce their carbon footprint.\u201d<\/em><\/p>\n<\/div>\n<\/div>\n<div>\n<h3 class=\"auto-height articles-section-title\">Present<\/h3>\n<p>BUSUP commuting services are currently available in Barcelona, Madrid, Lisbon, and Sao Paulo. BUSUP also provides similar services to events like music festivals (i.e. Lollapalooza, RockinRio, etc.) and for private schools.<\/p>\n<p>Currently, the project, which finalised in December 2018, is serving more than 100 corporate clients and is expected to close the year with EUR 2 million in revenue. This sky rocketing start has encouraged its founders to look further ahead: <em>\u201cWe want BUSUP to be Europe\u2019s leading corporate mobility solution,\u201d<\/em> says Romagosa.<\/p>\n<\/div>\n<h3>More information<\/h3>\n<p><a href=\"https:\/\/cordis.europa.eu\/project\/rcn\/210101\/brief\/en\">Full news<\/a><\/p>\n<p><a href=\"https:\/\/www.busup.com\/\">BUSUP website<\/a><\/p>\n<p>More information in the<a href=\"https:\/\/www.cde.ual.es\/en\/research\/\"> R+I Section<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The EU-funded BUSUP project is a personalised, shared corporate bus service, ideal for companies located in places where traditional public transport does not arrive. With the appearance of new mobility services, millennials have shifted from car ownership to car use (i.e. car-sharing), ridesharing (i.e. Blablacar), and ride hailing (i.e. Uber). As a consequence, corporations located [&hellip;]<\/p>\n","protected":false},"author":101012,"featured_media":27388,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[346],"tags":[354,404,447,430],"class_list":{"0":"post-27393","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-eu-news","8":"tag-innovacion-en","9":"tag-innovation","10":"tag-sustainability","11":"tag-transport","12":"entry"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Private buses join the sharing economy | CDE Almer\u00eda - Centro de Documentaci\u00f3n Europea - Universidad de Almer\u00eda<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cde.ual.es\/en\/private-buses-join-the-sharing-economy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Private buses join the sharing economy | CDE Almer\u00eda - Centro de Documentaci\u00f3n Europea - Universidad de Almer\u00eda\" \/>\n<meta property=\"og:description\" content=\"The EU-funded BUSUP project is a personalised, shared corporate bus service, ideal for companies located in places where traditional public transport does not arrive. With the appearance of new mobility services, millennials have shifted from car ownership to car use (i.e. car-sharing), ridesharing (i.e. Blablacar), and ride hailing (i.e. Uber). 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